The Source Blog - for Business Intelligence & Analytics

The Source Top 5 – March, 2014

The Source Top 5 - March, 2014 March, 2014 Here's the monthly installment of The Source Top 5, where CorSource brings you the best items we discovered this month in Business Intelligence and Analytics. (1) Research: CIOs moving from the back office to the front lines CIOs rising! Here’s why their future is bright as organizational leaders. (2) Article: Bad data equals bad analytics, just ask Google’s Flu Trends project Google’s Big Data predictive project Flu Trends got a case of the flu itself – turns out there were a lot of ... Read more

The Transformative CIO and The HMG Summit in San Francisco

The Transformative CIO and The HMG Summit in San Francisco On March 20, three of CorSource’s leadership team [link] had the opportunity to participate in an intimate event with CIOs from top companies in Silicon Valley including Netflix, McAfee, Williams-Sonoma, and Rovi Corporation among many others. In addition CorSource CEO Eileen Boerger gave her expert advice on analytics best practices as apart of an executive panel discussion. The CIO Executive Leadership Summit (by HMG Strategy) was a chance to meet personally with transformative ... Read more

Sales: You Need Analytics!

Sales: You Need Analytics! Are your limited sales resources allocated effectively? What is your cost per opportunity? Do you know the number of leads converting from a sales-qualified lead to a customer? How fast do they convert? What kinds of opportunities does Marketing create for Sales? For companies without modern business intelligence and analytics tools, it is very difficult to answer these questions with certainty in a constantly evolving sales environment. By tying together current system data silos like Salesforce, your ERP, and ... Read more

The Source Top 5 – February, 2014

The Source Top 5 - February, 2014 (1) A guide to effective analytics for the C-Suite This guide makes the case through stats that when leaders have access to useful analytics their companies thrive. Not only do the analytics improve profits and customer satisfaction, but there are large gains in understanding KPIs and Operations. Read (2) Data Discovery in the Enterprise This paper gives you an understanding of how to “visualize responsibly” and ensure that decision makers are making the right decisions with the right data. It also ... Read more

Analytics success determined by the organization, not technology

Analytics success determined by the organization, not technology As more companies adopt analytics and business intelligence platforms they discover that the technology matters, but even more important to data success is the business vision, company culture and employee education. For most the initiation into analytics comes from outside the IT department as an established business need, whether in Finance, Sales, Marketing, Operations or other area. IT is most always involved in evaluating the technology infrastructure to support analytics before making a platform decision, ... Read more
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